AVP, Marketing & Creative

IMS Rebrands Meridian Platform as AclaraOS

IMS introduces AclaraOS, the next evolution of the Meridian platform. This rebrand signals a shift toward a more connected operating environment, empowering global brands to unify their marketing operations without the need for platform migration. Read More

Why Marketing Needs a Single Source of Truth

Modern marketing doesn't need more tools—it needs better coordination. Discover how a single source of truth connects people, workflows, and information to improve visibility, reduce operational friction, and help organizations execute marketing more consistently. Read More